![]() Simon has always reflected upon the driving forces behind obtaining and maintaining success and regards great entrepreneurs as the most important sources of inspiration for new salespeople and businesspeople today. Simon Says - I have always had a passion for the written word and for passing on knowledge on sales, leadership and entrepreneurship. There are a lot of subjects to explore for new entrepreneurs, but I have always experienced the threshold being too high for a lot of people to obtain the necessary knowledge, which discourages a lot of men and women from becoming self-made businesspeople. The knowledge conveyed to them is too complex, and it should not be that way. ![]() Simon's official accounts in social media - Read more Therefor my call as an author is to make knowledge of sales, leadership and entrepreneurship easily available, to inspire more people to pursue their dreams. Life is a continual striving to satisfy a variety of needs. The most basic, such as eating and sleeping, are easy to satisfy and we don’t need to devote much thought to them. But we’re often unaware of other needs until they are brought to life by the power of marketing and sales. When you discover you lack certain items that seem essential – the latest smartphone, a new purse or maybe a yacht – it’s not uncommon to begin to imagine how we can best acquire them. Needs are central in everyone’s life, but we all respond differently when a specific want or need arises. Some of us are spurred on by the idea of a better smartphone, some imagine how others might envy their new purse, while others will revel in the thought of sea breezes and the slap of waves against the hull of a new yacht. Others are stopped in their tracks by the realisation they can’t afford to satisfy their craving for something. But this should never be an obstacle – it should, instead, awaken the urge to work towards realising that goal. Excellence in sales is my way of making my dreams and goals a reality. It’s no coincidence that successful people are good salespeople. They know how to demonstrate the value of a product or service. The best salespeople always try to satisfy the requirements of others. They create and add a lasting value to people’s lives. They don’t sell just for the sake of selling. They win the respect of their clients by respecting them and understanding their needs. They know better than to overwhelm clients with a practised sales pitch. It’s not possible to create both mutual respect and client satisfaction by talking them into buying your services against their better judgement.
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